Sustainable Business Fridays: Domtar's Journey as "The Sustainable Paper Company"

This week, we're talking with Lewis Fix of Domtar. During his tenure as VP Sustainable Business & Brand Management, Lewis first recognized the need for sustainable practices from a market perspective; customers were demanding more sustainable paper products. To help differentiate Domtar in a commoditized industry, Lewis helped lead several initiatives, including third party certifications of forests and the supply chain, collaborating with ENGOs, marketing, branding and communications, and establishing grassroots initiatives within Domtar to further advance employee engagement.